Hi, I’m Joe.
I’m a marketing strategist and the author of Minimalist Marketing: How Entrepreneurs and Nonprofits are Reaching Their Audience Without a Marketing Budget.
I know you want to create a successful business that really makes a difference in the world. But in order to do that, you need to stand out in what is often a very crowded market.
The problem is, you’re busy. And you’re an expert in your own field. Not in marketing. It’s frustrating when you have a great product that isn’t reaching the audience it should be reaching.
I don’t believe you need to be an expert in marketing, just to be successful in business.