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How to Create Content People Want

How to Create Content People Want

by Joe Fontenot

Creating content takes time and energy. It’s only worth it if your audience really wants it.
3 minute read

5 Lists to Create Empathy in Your Marketing

5 Lists to Create Empathy in Your Marketing

by Joe Fontenot

Content marketing is how you position yourself as an expert.
4 minute read

6 Rules for Content Marketing

6 Rules for Content Marketing

by Joe Fontenot

Content marketing is how you position yourself as an expert.
4 minute read

Why Content Marketing Works

Why Content Marketing Works

by Joe Fontenot

Here’s what you need to know about the difference between free and paid in content marketing.
4 minute read

How to Write Good Headlines (Or, Why Some Article Get Read and Others Don’t)

How to Write Good Headlines (Or, Why Some Article Get Read and Others Don’t)

by Joe Fontenot

Eight out of 10 people read headlines, but only 2 out of 10 click to read the rest of the article.
4 minute read

How to Be a Good Storyteller (In Business)

How to Be a Good Storyteller (In Business)

by Joe Fontenot

Don takes the intrinsic power of story, deconstructs it to its elements, and then helps you tell a story that relates to your customers.
4 minute read